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  • October 27, 2022

Playtech and Ada are working together to automate conversation

Ada, the industry standard in conversational AI, just announced a partnership with Playtech. The gaming technology firm will provide conversation automation services to the organisation. Now, thanks to AI improvements, gamers may enjoy a more tailored gaming experience. Playtech will offer its monitoring services and checks to guarantee the safety of players and promote responsible gaming.

Partnership Details Expanded

Ada, a conversational AI platform, will draw on information from Playtech's IM System, in addition to data from CX platforms like BetBuddy. Throughout the gamer's journey, Salesforce and Zendesk will provide a personalised and contextual experience.

Customers of Playtech will have the ability to offer a VIP service to their members with Ada's solution. The number of customer service representatives needed to assist gamblers will go down, thanks to this product. As service providers look to develop in existing locations and enter new ones, they will require this sort of service.

CEO Mike Murchison of Ada had this to say about the new alliance: "We are pleased to be beginning this cooperation with Playtech. Better containment rates, larger bet rates, and more thorough monitoring of player safety are just a few of the benefits that Playtech Operators may expect from integrating Ada's conversational AI with Playtech's award-winning IMS.

Ada will help Playtech's operators save time and effort through automation, onboarding for increased support, and the use of proactive monitoring tools and responsible gaming audits.

Joint Venture for Playtech's Software as a Service Mark Jones, speaking on the collaboration, said that the deal with Ada guarantees a first-rate experience for gamers at every stage, from creating an account to answering questions. With the help of personalisation technologies, each and every one of your clients will feel like a VIP.

The PokerMatch Partnership

Playtech has now signed a second contract in as many days with Ada. The partnership between the two companies was revealed earlier this month. Playtech will expand its worldwide poker network to include the Eastern European poker room provider PokerMatch.

The online poker room has great software and a lot of players. The services are structured to meet the regulatory needs of a number of jurisdictions, and the product is rapidly expanding into a number of new markets throughout the world.

PokerMatch's dedication to its players' satisfaction has led to the rollout of a slew of additional features and services. The stakes in online poker tournaments are raised with the help of incentives given to frequent players. The site caters to all levels and styles of poker players.

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